Finding a HIPAA Compliant Online Scheduling Platform

by Diana Khoury, edited by Carol Ryan In today’s digital-driven world, clients expect to be able to go online and book an appointment at their convenience. Some holistic practitioners still keep it old school with a physical appointment book. But it’s become increasingly hard to grow a service-based business without offering some type of online […]

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Does Your Website Need an SSL Security Certificate?

Does your website need an SSL security Certificate? The short answer is yes, for the security of your site visitors and your search engine ranking. What is an SSL Certificate? In simple terms, an SSL certificate changes the prefix of your website from http to https. It identifies your website as secure. In technical terms, […]

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How to Build Your Email List the Right Way

 by Diana Khoury • edited by Carol Ryan Email permission is an important topic. Recently I’ve been getting several email newsletters I didn’t sign up for. It’s been happening a lot. Whether you’ve exchanged business cards with a colleague at a networking event, connected on LinkedIn, or talked about doing business together, that does not […]

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Three Easy Things You Can Do to Improve Click-Through on Your Email Newsletter

You’re sending out an email newsletter regularly, but are your recipients even reading it? Some probably are, but would you like to get more responses and click-through on your call to action? If more clients were making an appointment or registering for your program as a result of these emails, would it save you time […]

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Self-Care Strategies for Introverts

by Stacy Fisher-Gunn The word introvert gets tossed around a lot, but it’s often used in a way that portrays people with this personality type as being shy, awkward, snobby, boring, or even arrogant. But the truth is, introverts are largely misunderstood. Merriam-Webster defines an introvert as someone who turns inward. To find out if […]

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Legal Things that Wellness Businesses Should Know

by Ben Gichner of Benchmark Legal Legally, you shouldn’t be calling it anything else. From energy balancing to touch and sensation services, more and more people are beginning to find comfort in alternative health services. Even some doctors and licensed professionals are beginning to adopt a more holistic and integrative approach to medicine. But if […]

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Don’t be Afraid to Ask for What You Want

by Nikki Rausch, Sales Maven When’s the last time someone asked you a question that made you stop what you were doing and really think about your answer? You know, one of those big questions that you could easily give a standard response to but instead you decided to dig deep within yourself and answer […]

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